Life-U
We started the project by designing the branding so that it would reflect the light, and have texture. The ‘u’ is the iconic element within the design, to represent the playful and light-hearted nature of the brand.Life-u wanted to combine the illustrative nature of the children’s story products with a familiar web format. The site had to showcase the lighting products in context, as shown, hanging from the menu. Each product page can also have a unique background illustration, to reflect it’s story.
We started the project by designing the branding so that it would reflect the light, and have texture. The ‘u’ is the iconic element within the design, to represent the playful and light-hearted nature of the brand. Life-u wanted to combine the illustrative nature of the children’s story products with a familiar web format. The site had to showcase the lighting products in context, as shown, hanging from the menu. Each product page can also have a unique background illustration, to reflect it’s story.
We started the project by designing the branding so that it would reflect the light, and have texture. The ‘u’ is the iconic element within the design, to represent the playful and light-hearted nature of the brand. Life-u wanted to combine the illustrative nature of the children’s story products with a familiar web format. The site had to showcase the lighting products in context, as shown, hanging from the menu. Each product page can also have a unique background illustration, to reflect it’s story.
FOCUS
Below is a list of our key services to Beta Fashion:
- Branding Design
- Website Design
- Website Development
PhotographyLife-U required pictures of the product range whilst the light was on, to show the beauty of the beadwork when it reflected the light. We photographed a range of the lampshades in our studio.
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